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A totally updated and revised new edition of the most comprehensive, reliable guide to modern entrepreneurship
For years, the Portable MBA series has tracked the core curriculum of leading business schools to teach you everything you need to know about business-without the cost of earning a traditional MBA degree. The Portable MBA in Entrepreneurship covers all the ins and outs of entrepreneurship, using real-life examples and handy tools to deliver clear, honest, practical advice on starting a successful business.
If you're planning to start your own business, you'd best start with the facts. This reliable, information-packed resource shows you how to identify good business opportunities, create a business plan, do financial projections, find financing, and manage taxes. Other topics include marketing, selling, legal issues, intellectual property, franchising, starting a social enterprise, and selling your business.
- Completely updated with new examples, new topics, and full coverage of topical issues in entrepreneurship
- Includes customizable, downloadable forms for launching your own business
- Comes with Portable MBA Online, a new web site that gives readers access to forms, study guides, videos, presentations, and other resources
- Teaches you virtually everything you'd learn on entrepreneurship in today's best business schools
Whether you're thinking of starting your own business or you already have and just need to brush up on entrepreneurial basics, this is the only guide you need.
- Sales Rank: #373849 in eBooks
- Published on: 2015-07-24
- Released on: 2015-07-24
- Format: Kindle eBook
From the Inside Flap
For entrepreneurs with a vision, opportunities are everywhere. Even in tough economic times, more and more people are seizing the chance to get out of someone else's office and into their own. Success is by no means a guarantee, but there's no reward without risk. The Portable MBA in Entrepreneurship is designed to lower that risk.
This newly updated Fourth Edition equips entrepreneurs with the same knowledge and information taught to MBA candidates in top business schools. William Bygrave and Andrew Zacharakis lead an all-star team of professors, consultants, and entrepreneurs in bringing this bestselling business resource into step with today's entrepreneurial landscape with totally up-to-date case studies and examples. Plus, this edition includes access to the Portable MBA Online, which provides a wealth of handy forms, study guides, videos, presentations, and much more.
Starting a business is tough even in the best of times; here you'll find all the information you need to make sure your business makes it, including how to:
Recognize great entrepreneurial opportunities
Write a business plan and build your financial statements
Secure financing with venture capital or debt financing
Franchise your successful business
Manage a growing business
Protect your intellectual property
Sell a business when the time is right
As always, The Portable MBA in Entrepreneurship brings you the collective wisdom of some of the best minds in business and academia in plain, accessible language. This comprehensive, engaging resource offers a cutting-edge education in entrepreneurship at a cut-rate price.
From the Back Cover
The only book that offers a state-of-the-art education in entrepreneurship
. . . from an all-star team of top professors and successful businesspeople.
Starting a business is the dream of millions—but a struggling economy has put many of those dreams on hold. Fortunately, a great business idea is a great business idea in any economy. In fact, some of the world's biggest and most successful businesses were founded during economic downturns and even during the Great Depression.
Compiled by a seasoned business professor from Babson College, The Portable MBA in Entrepreneurship, Fourth Edition covers all the fundamentals of a top-flight business school education—from recognizing great opportunities to arranging venture capital financing to formulating winning business plans. Updated with the latest tax and legal information, this invaluable resource guides you through the startup process and beyond, culling wisdom from the best and brightest in the world of business.
About the Author
William D. Bygrave, MA, DPhil, MBA, DBA, is Professor Emeritus at Babson College, and also is a member of the Babson College Board of Trustees. Bygrave is founder of the Global Entrepreneurship Monitor (GEM), a worldwide consortium of leading universities studying the impact of entrepreneurship on country and worldwide economies.
Andrew Zacharakis, BS, MBA, PhD, is The John H. Muller, Jr. Professor of Entrepreneurship at the Arthur M. Blank Center for Entrepreneurship at Babson College. Renowned for his expertise in entrepreneurship, he has been quoted in such publications as the Wall Street Journal and the Los Angeles Times. He has also held investment banking and venture capital positions at the Cambridge Companies.
The Portable MBA Series, with more than 750,000 copies sold, provides readers with a continuing business education, providing comprehensive coverage of the primary business functions taught in MBA programs, as well as focused coverage of today's vital business topics.
Most helpful customer reviews
2 of 2 people found the following review helpful.
Has excellent chapters on business plans & pro-formas, but not the best guide to starting a business otherwise.
By tree hugger
This book is dry and scholarly like a textbook as the title implies. It's not of much use to a small business or by any means covers a fraction of the things any business needs to know. The one area this bpbook is outstanding compared to others I've read about starting businesses, especially small ones is it's superior coverage of writing business plans and writing your pro-forma statement. For those two topics, it's essential reading unless you look for the info online.
Otherwise, Rieva Lesonsky's AWESOME "Start Your Own Business" is a TRUE encyclopedic resource covering virtually all aspects of starting any business, big or small, that is a "true MBA" on the subject. It covers many topics other books don't, especially this one, is an easy read that gets to the point, and only BOOKS on specific topics like e-commerce or accounting have much more to add.
1 of 1 people found the following review helpful.
This book seems to be taken from a similar text ...
By CAesar
This book seems to be taken from a similar text book by the authors and used in the Entrepreneurship 510 class at Devry University (just to be clear, my text book for this class is also by Bygrave and Zakarakis and simply entitled "Entrepreneurship" (my copy is a Devry ediion with the Devry cover on it but the text is actually from the authors above 2nd edition). Although the chapter layout is not quite the same, the text within it is the same. The ISBN on my book is 978-0-470-45037-6 (pbk).If you are planning on attending this school or notice that your Entrepreneurship class book has the same authors, I'd be wary of buying this book as I am certain that the information contained in both is extremely similar, just organized a little different.
1 of 1 people found the following review helpful.
Great Content
By Caisu
This content was the core of my Managing Growth Management MBA course. The info is invaluable. You can get almost as much out of reading this book as from taking a class. Make sure to go online and download the content that goes with the book. I used the financial statements downloaded for my business plan. I realized I needed the book while I was on vacation, only 2 days before class started and I had 2 chapters to read before class! Thanks to Amazon prime and the supplier, I got the book on time.
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